Enterprise Mobility Trends 2015

Enterprise Mobility Trends 2015
January 14, 2015 scoopmae

Enterprise Mobility Trends 2015

Attractive executive female manager work luxury car touch tablet computer

2014 saw major growth in the enterprise mobility market, and it doesn’t appear to be slowing down for 2015. Find out what this means for you and your team.

In the US, 9 out of 10 full time employees use their personal mobile devices for work. They’re using them on the road, on sick leave, and to get ahead of the morning rush. In an Acxiom Digital Impact Study, 36% of respondents claimed to check their email as soon as they wake up, and another 21% check it before breakfast.

Work is no longer tied to a desk chair. The structure of the daily grind has been replaced by enterprise mobility, and this new flexibility is producing new ways of working.

Enterprise mobility starts with a device. Smartphones and tablets are powerful engines that drive much more than email communication. They support cameras, cloud storage and collaboration tools, but also social media, web browsing and music. It’s the job of enterprise mobility apps to manage all the functionality that relates to your business in one, central location.

“When a field engineer needs advice on a part, they snap a picture and the home office can immediately make suggestions.”

Almost all administrative and data collection tasks can be managed more efficiently using enterprise mobility apps. For example, Scoop customers use iOS and Android apps to add pictures and comments relating to equipment inspections. When a field engineer needs advice on a part, they snap a picture and the home office can immediately make suggestions.

Companies are starting to cash in on these unprecedented levels of productivity and engagement. According to an IBM Worklight study “75% of Fortune 500 companies are taking steps to deploy HTML5 mobile apps.” This level of investment, on behalf of global business leaders, will help the industry diversify and grow. As enterprise mobility is changing business, business is changing enterprise mobility.

What’s next for enterprise mobility?

1. SMBs

Most small-to-medium sized businesses (SMBs) don’t purchase traditional, on-site ERP software. It’s too rigid and complex for their agile operations, and the start-up costs would bleed them dry. Fortunately for SMBs, many mobile app developers offer agile SaaS solutions that challenge traditional ERP software. SMBs only pay for the processes they need, at a more affordable annual price.

Savvy managers have noticed this shift in the market and are examining how mobile apps could improve their operations. Here at Scoop, we’re seeing a greater influx of customers and queries than ever before. We predict that in 2015, more SMB’s will invest in SaaS enterprise mobility apps, as a way to give their companies a competitive edge.

2. Heightened Security

Security is the biggest threat to enterprise mobility. Mobile malware is on the rise and password protection isn’t enough. Despite highly publicised breaches in security, more and more large companies are moving to cloud hosting. By sacrificing the peace of mind offered by on-site hosting, they can truly gain the efficiencies of mobility.

“If your production team doesn’t need access to accounting information, then don’t let them have it!”

So what are companies doing to minimize the risk of cloud hosting? First, they’re choosing trusted apps with strong track records of security. For example, Scoop offers bank-grade encryption to transmit data to and from mobile devices.

But the newest trend is in-app permission schemes and workflow. If your production team doesn’t need access to accounting information, then don’t let them have it! Each production worker who does have access is just another endpoint where information can get stolen or lost. In 2015, we predict more sophisticated apps with more built-in security options.


An interesting trend in security is the rise of the choose-your-own-device strategy (CYOD). For years, bring-your-own-device (BYOD) was the established norm. Workers could use their personal devices for business use, without corporately-enforced security measures. BYOD allowed for quick device adoption, with little risk to the company.

However, increasing security threats have some companies switching to CYOD. Users can choose between a list of approved devices that come prepackaged with software and security settings. Workers can generally use the device for personal use, but must abide by the rules and monitoring procedures defined by their company. Whether rightly or wrongly, 2015 will see more companies adopting a CYOD device strategy.(You may also like our blog post 3 Risks of Smartphones in the Workplace)

Enterprise mobility, along with enterprise mobile apps, are changing the way the world does business. Workers, companies, and even industries, are taking their skills on the road using powerful personal devices. Managers in every industry need to start paying attention to mobile trends, or their team will be left behind.


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